Tartar Shield's Pro Care Natural Coconut Toothpaste stands out for its VOHC acceptance, a seal from the Veterinary Oral Health Council given to products that meet a defined standard for plaque or tartar reduction, and it holds a strong 4.3 star average, though from a relatively small pool of 88 reviews.
Owners who specifically want a VOHC accepted toothpaste made with human-grade ingredients, for both dogs and cats in the household.
Skip if
Your dog dislikes coconut flavored products, or you'd rather choose a toothpaste with a larger review history.
Form Paste
Flavor Coconut
Benefits Anti-Plaque, Eliminates Bad Breath, Tartar Control
Weight 3 Ounces
Priced 56% above the category median ($13.49 across 102 tracked models)
Our scorecard
4.2/5overall
Owner rating4.3/5
4.3 average across 88 owner ratings
Popularity0.9/5
88 owner reviews, fewer than most models here
The overall score is owner satisfaction weighted by how many reviews back it, so a high rating from few reviews counts for less. The bars below show where this model stands against the other dog food and health supplements we track in this category on price, popularity and size. Context, not marks against it, and our read of the data, not a lab test.
Overview
["This 3 oz coconut flavored toothpaste is made with human-grade ingredients and carries VOHC acceptance, meaning it's been evaluated against the Veterinary Oral Health Council's standards for plaque or tartar reduction. Tartar Shield markets it for both dogs and cats.", "The brand describes the formula as targeting plaque, tartar, bleeding gums, and bad breath. Being VOHC accepted is a meaningful credential in this category since it's an independent seal rather than just brand marketing, though owners with real gum health concerns should still involve a vet.", "At $20.99, it's on the pricier end of dog toothpastes in this list. With 88 reviews and a 4.3 star average, plus around 600 units bought in the past month, purchase volume looks solid relative to the review count, suggesting many buyers simply haven't left a review yet."]
Pros
VOHC accepted, an independent credential specific to plaque or tartar reduction
Made with human-grade ingredients
Works for both dogs and cats
Strong 4.3 star average
Targets bleeding gums and bad breath in addition to tartar
Cons
Only 88 reviews, a smaller sample than some competitors despite decent monthly sales
Priced higher than several other toothpastes in this category
Coconut flavor may be less universally appealing than peanut butter
Specifications
Form
Paste
Flavor
Coconut
Benefits
Anti-Plaque, Eliminates Bad Breath, Tartar Control
Weight
3 Ounces
Performance notes
VOHC acceptance means this formula has been reviewed against an independent standard for plaque or tartar reduction, which is a stronger signal than most brand-only marketing claims. As with any toothpaste, it still depends on regular brushing to deliver results, and a dog with bleeding gums or other visible dental issues should be evaluated by a vet.
What buyers say
With 88 reviews at a 4.3 star average and roughly 600 units bought in the past month, this product shows solid purchase momentum relative to its review count, which often points to a newer or fast growing listing.
It means the Veterinary Oral Health Council has evaluated the product against its standards for reducing plaque or tartar, an independent seal rather than just brand marketing.
Can this be used for cats too?
Yes, Tartar Shield markets this formula for both dogs and cats.
What flavor is this toothpaste?
It's coconut flavored, a less common option than the peanut butter or chicken flavors many other dog toothpastes use.
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