4.7(3,300)Amazon rating$39.589,000+ bought last month
Our verdict
Purina Pro Plan LIVECLEAR Chicken and Rice pairs a high protein adult formula with Purina's allergen-reducing technology, and a 4.7 star rating across roughly 3,300 reviews shows strong trust in the approach.
Households with allergy-sensitive people who still want to keep a cat, plus owners wanting a complete adult formula with digestive and immune support built in.
Skip if
You need results immediately, since the allergen reduction builds up over about three weeks, or you're on a tight food budget.
Form Dry
Flavor Chicken & Rice
Benefits Reduces Cat Allergens By 47% In 3 Weeks
Best for Appetite Stimulation, Digestive Health, Eye Care, Immune Support, Muscle Care, Sensitive Skin, Sensitive Stomach, Skin And Coat Health
Weight 7 Pounds
Priced 46% above the category median ($27.08 across 139 tracked models)
Our scorecard
4.7/5overall
Owner rating4.7/5
4.7 average across 3,300 owner ratings
Popularity2.5/5
3,300 owner reviews, fewer than most models here
The overall score is owner satisfaction weighted by how many reviews back it, so a high rating from few reviews counts for less. The bars below show where this model stands against the other dog and cat food, health, gear and grooming we track in this category on price, popularity and size. Context, not marks against it, and our read of the data, not a lab test.
Overview
["Purina Pro Plan LIVECLEAR Chicken and Rice is built around a specific claim: Purina says the formula reduces allergens in cat hair and dander by 47% starting in the third week of daily feeding, using a proprietary ingredient rather than a change to the cat's coat care routine. It's an adult formula in a 7 lb bag, with chicken as the named protein and rice rounding out the recipe.", 'Beyond the allergen claim, Purina lists a wide set of benefits including digestive health, immune support, muscle care, and skin and coat health, plus eye care and appetite support. That breadth suggests LIVECLEAR is meant to function as a complete everyday formula, with the allergen reduction layered on top rather than replacing basic nutrition.', "At $39.58 for 7 lbs, it costs more per pound than a standard adult formula, which tracks with the specialized allergen-reduction technology. It's also one of the best-selling cat foods in this set, with a 4.7 star rating across roughly 3,300 reviews and about 9,000 units bought in the past month."]
Pros
Purina's LIVECLEAR technology is formulated to reduce cat allergens in hair and dander
High protein chicken and rice recipe
Broad benefit list covering digestion, immunity, muscles, and skin and coat
Strong 4.7 star rating
High monthly purchase volume shows strong repeat demand
Cons
Higher price per pound than a standard adult formula
Allergen reduction claim takes about three weeks to reach full effect, not immediate
7 lb bag size means more frequent reorders for multi-cat households
Specifications
Form
Dry
Flavor
Chicken & Rice
Benefits
Reduces Cat Allergens By 47% In 3 Weeks
Best for
Appetite Stimulation, Digestive Health, Eye Care, Immune Support, Muscle Care, Sensitive Skin, Sensitive Stomach, Skin And Coat Health
Weight
7 Pounds
Performance notes
The headline feature here is the allergen-reducing ingredient, which Purina says lowers the major cat allergen in hair and dander by 47% after three weeks of daily feeding. Layered on top of that is a fairly complete benefit list, digestive health, immune support, muscle care, eye health, and skin and coat, so the formula is positioned as a daily driver rather than a specialty add-on.
What buyers say
A 4.7 star average across roughly 3,300 reviews, combined with about 9,000 units bought last month, points to strong, active demand for the allergen-reduction angle specifically.
Purina states that daily feeding of LIVECLEAR reduces the major allergen in cat hair and dander by 47%, with results building starting around the third week.
What is the main protein in this recipe?
Chicken is the named protein, combined with rice, in this adult formula.
Is this a complete daily food or a supplement?
It's marketed as a complete adult cat food with digestive, immune, muscle, and skin and coat benefits, with the allergen reduction as an added feature rather than a separate supplement.
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