BURT'S BEES FOR PETS Itch Soothing Dog Shampoo for Itchy Skin, pH Balanced Honeysuckle with Skin-Conditioning Honey, 95%+ Natural Origin Formula, No Sulfates, Fragrances, or Colorants, 16 Fl Oz Review
By Marcus Bell · Dog nutrition editor · Published 2026-06-08 · Updated 2026-06-27
4.4(7,325)Amazon rating$7.97500+ bought last month
Our verdict
Burt's Bees Itch Soothing Dog Shampoo is a pH balanced, sulfate free wash built around oat extract and honey for dogs prone to itchy skin, and its 4.4 star average across thousands of reviews shows it holds up for everyday grooming use.
Dogs with occasional dry or itchy skin who need a gentle, sulfate free wash for regular bath time.
Skip if
You want a heavily scented shampoo, since this formula skips added fragrances and colorants in favor of a simpler, cleaner ingredient list.
Form Liquid
Benefits Cleansing
Weight 1.13 Pounds
Priced 53% below the category median ($16.99 across 131 tracked models)
Our scorecard
4.4/5overall
Owner rating4.4/5
4.4 average across 7,325 owner ratings
Popularity4.2/5
7,325 owner reviews, more than most models here
The overall score is owner satisfaction weighted by how many reviews back it, so a high rating from few reviews counts for less. The bars below show where this model stands against the other dog and cat food, health, gear and grooming we track in this category on price, popularity and size. Context, not marks against it, and our read of the data, not a lab test.
Overview
["This 16 fl oz bottle is built on a 95%+ natural origin formula with oat extract as the key ingredient for calming itchy skin, along with honey included for its skin conditioning properties. Burt's Bees keeps the recipe pH balanced for dogs and leaves out sulfates, added fragrances, and colorants.", "The liquid formula is labeled for cleansing and is positioned specifically as an anti-itch option rather than a general purpose shampoo, which makes sense for dogs that scratch more than usual after regular baths. It's rated for dog use only, not multi-species.", "At under $8 for a 16 oz bottle, it's priced like an everyday drugstore shampoo rather than a premium specialty product, and with over 7,300 reviews averaging 4.4 stars, it has a solid track record among owners buying for itch relief."]
Pros
Sulfate free and paraben free, gentler on sensitive skin
Oat extract targeted at itchy skin relief
No added fragrances or colorants in the formula
Strong 4.4 star rating across more than 7,300 reviews
Affordable everyday price point
Cons
Not multi-species, formulated for dogs only
No added fragrance means it won't leave the classic strong 'clean dog' scent some owners expect
A single 16 oz bottle won't go far for larger or multi-dog households
Specifications
Form
Liquid
Benefits
Cleansing
Weight
1.13 Pounds
Performance notes
The liquid formula is designed to lather and rinse like a standard shampoo, with oat extract as the active soothing ingredient rather than a medicated additive. Because it's sulfate free and unscented, it tends to be milder on the skin barrier than heavily foaming, fragranced shampoos, which is the tradeoff dogs with sensitive or itchy skin often need.
What buyers say
With 7,325 reviews averaging 4.4 stars and around 500 bought in the past month, this shampoo has a steady, established following among owners specifically shopping for itch relief rather than a general wash.
No, the formula is unscented and skips added fragrances and colorants, which is part of why it's positioned as gentler for dogs with sensitive or itchy skin.
Can I use this on a puppy or a dog with very sensitive skin?
The formula is sulfate free, paraben free, and pH balanced for dogs, which are features that generally suit sensitive skin, but if your dog has a diagnosed skin condition it's worth checking with your vet before switching shampoos.
Does this shampoo work on cats too?
No, based on the product listing this formula is targeted specifically at dogs rather than being labeled for multiple species.
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